RGV Embraces AI Music, Ditches Human Musicians for Future Projects
Indian filmmaker Ram Gopal Varma, known for his influential films like Satya, Rangeela, and the Sarkar series, has announced that he will abandon human musicians in favor of AI-generated music for all his upcoming projects. This move marks a significant shift in the Indian film industry, where music has traditionally been composed by human musicians, lyricists, and composers.
Varma made this announcement during an interview with a tech media outlet, revealing that his newly launched venture, RGV Den Music, will exclusively focus on producing AI-generated music, background scores, and audio effects for movies, songs, and other projects. The filmmaker has cited several reasons for this decision, including the efficiency and cost-effectiveness of AI-generated music compared to the traditional human-driven process.
For Varma, the use of AI tools such as Suno and Udio provides a faster alternative to human composers, who, he claims, have caused delays and increased production costs in his past projects. The news of him releasing a movie with total AI background scores broke the internet as Bollywood fans dove into debate over the viability of such a move.
New film by RGV, Saree, features a fully AI-generated background score
The filmmaker’s decision to transition entirely to AI music comes at a time when the global creative industry is grappling with the growing influence of AI in art and entertainment. While AI-generated music is still a relatively new phenomenon, its increasing capabilities have sparked debates about its potential impact on jobs and creativity in industries like film and music.
“Eventually, the music comes from your thoughts. You need to have clarity on what you want the app to produce. It’s the taste that will matter,” said RGV, “Human musicians, composers, lyricists, and singers will be vastly affected and then completely disappear in the near future as the apps keep developing at a rapid pace.”
India’s film and music industries are among the most prolific in the world, producing between 1,500 and 2,000 films and 20,000 to 25,000 songs annually. With such a high volume of content, Varma believes that AI-generated music could become a game-changer, offering faster production cycles and reduced costs.
In response to potential intellectual property issues surrounding AI-generated music, RGV is collaborating with startups like Reclaim Protocol and Story Protocol to safeguard the intellectual rights of the music produced by AI. These companies are using cryptographic proofs to ensure the ownership of AI-generated content.
While Ram Gopal Varma’s decision has been met with mixed reactions, it underscores the broader trend of AI integration across various creative industries. As AI tools continue to evolve, their role in shaping the future of film and music remains a topic of ongoing debate.
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An entity of flesh and bones in pursuit of becoming a higher being. A connoisseur of the mystic arts and everything musical. His origins are unknown, and so are his true motives.
