“Sad Times” by Grace & Moji (video): Delightful California, in a frame
Grace Hong and Martin Wave, collectively known as Grace & Moji, form an artist/producer duo based in Los Angeles. They delve into themes of love, artistic expression, and personal growth within their relationship, crafting music characterized by sincere storytelling, unconventional lyrics, and rich musical compositions. In their latest single, “Sad Times,” the duo showcases their distinctive style, accentuated especially so in their music video. Keep reading for my thoughts!
Staying true to their trademark production, the song opens with quirky elements, featuring piano rolls and powerful vocals that immediately make a statement. As the song progresses, a unique blend of half-rapped and half-anthemic singing takes center stage, creating an intriguing combination that adds depth to the listening experience. Combined with the artistic production of the video, that showcases a beautiful California Valley style visual experience, the song comes together quite beautifully with the video elements.
The video showcases a lot of charisma, with the delightfully grainy video framing, the beautiful streets and the video techniques used, like the fish-eye effects and the continued experimentation with colours, framing, and the editing, serving as a great point of charisma to elevate the song even further.
“Sad Times” is a standout track, and the various production elements scattered throughout the runtime serve as delightful ear-candy. The creative vocal processing techniques, including gates, dual-tracking, and harmonies, enhance the overall experience. Check out the song above!